In a marketplace overflowing with competition, a unique brand story is more than a narrative; it’s the heartbeat of your business, distinguishing you from others and connecting with your customers on an emotional level. A well-crafted brand story goes beyond mere transactions to build a loyal community around your brand. Read more…
In the sports world, the colours of a team’s kit are not merely aesthetic choices but are deeply intertwined with its identity, history, and brand value. This was vividly illustrated by the controversy surrounding the Springboks’ second kit at the Rugby World Cup 2023, which ignited discussions about the impact Read more…
In the realm of sports marketing, the conventional wisdom often revolves around the notion that success on the field directly translates to success for the brand. However, the truth is more nuanced: while winning certainly plays a role, the heart of sports marketing lies in entertainment. It’s not just about Read more…
In an era where technology aims to simplify our lives, the abundance of choice can often lead to confusion rather than clarity. Garmin, a renowned name in the realm of smartwatches, seems to have fallen into this trap with their extensive product lineup, particularly in the running category. With a Read more…
Rise Sport, the leading provider of motivational sports gear, is proud to announce the launch of its highly anticipated Brand Ambassador Program. Designed to unite passionate athletes who embody the spirit of determination and excellence, this exclusive initiative promises to redefine the relationship between athletes and the brands they represent. Read more…
In the rainbow nation of South Africa, sports have always held a special place in the hearts of its people. From rugby to soccer, cricket to athletics, sports serve as a unifying force that transcends racial and cultural divides. But beneath the cheers of passionate fans and the dedication of Read more…
In the world of sports, it’s not just about the thrill of victory or the agony of defeat. It’s about the logos, the team colors, the iconic athletes, and the passionate fanbase that forms around them. Welcome to the realm of sports branding, where the game transcends the playing field Read more…
In the world of sports, there’s an undeniable connection between team spirit, performance, and identity. School sports are no exception, as they foster not only physical fitness but also personal growth, camaraderie, and a sense of belonging. Recognising the profound impact of this connection, Three Point Sports Branding has teamed Read more…
In the world of rugby, a team’s jersey is more than just a piece of clothing; it’s a symbol of heritage, tradition, and brandidentity. The recently revealed home and away jerseys of the DHL Stormers for the 2023-24 season have generated quite a buzz among fans and critics alike. In Read more…
In the world of sports, every advantage counts. It’s not just about skill and strategy; it’s also about mindset and confidence. And that’s where custom sports gear comes into play, helping athletes boost their performance and achieve victory. Custom gear is more than just a uniform; it’s a symbol of Read more…